We all have specific tastes in literature, which equates to the genres we mainly read, but there is another reason that a book can catch our interest – something that fascinates us. Obviously, the list is vast and always changing as we grow older, gain life experiences and even move location, whether to a new town or country. These underlining interests can even stem from childhood. For instance, I was taught about the natural world around me and the globe from an early age and I enjoy books that encompass that. My children’s book, Ockleberries to the Rescue is set in a forest, where magical sprites help their woodland animal friends.
I also became intrigued with reincarnation and life after death after experiencing several incidences while nursing. My favorite novel uses this topic as it’s basis. Ferney by James Long is a book, I reread regularly not just because of the reincarnation element but also because it is beautifully written and I love the characters.
I recently found two books, with this topic. Past Presence by Nicole Bross and River of Destiny by Babara Erskine. They are spellbinding stories and well written.
I also used reincarnation in my own novel, The Twesome Loop where four characters meet their past souls in modern day. It is a romance that begins in England but culminates in a beautiful Italian villa.
What guides you to specific genres?
Do you seek out books that use a certain topic or theme?
As readers we enjoy a well written and absorbing story and know only too well the agony of finishing a good book – the book hangover. The character’s can remain with us for days, weeks or even months afterwards. If we are lucky to know there will be sequel’s, we must be patient and wait for the next installment but sometimes the tale is a one off, leaving the characters to remain in the ether and our minds.
There is one request all author’s ask and it is for a review. Now for some reader’s this simple request brings with it a strong nervousness or even stress. They ask themselves – Where do I write a review? Well, there are numerous options: Amazon, Smashwords, Goodreads or even directly to the author via their social media or blog. No matter which avenue you choose, the author will be forever grateful, knowing you enjoyed their narrative and the many hours, weeks, months and years they toiled to bring you that story were not in vain.
The next question is the one that makes many readers despair and decide not to leave a review. How do I write a review? Many think a review needs to be a long, lengthy in-depth summary of the book and that is certainly not the case. A simple one line sentence saying you enjoyed the narrative, the characters, the location or that it moved you in some way is all that is required.
Now for the question that is even more tricky. What if I didn’t like the book? Obviously, we can’t love every single book we read but we don’t have to be mean about reviewing it either. If a book doesn’t please you then maybe just a short sentence telling the author this particular book of theirs didn’t move you but always find something nice to say. Maybe the location was well described, one character remained you of a relative or friend, you enjoyed the plot idea, anything to show the author their worth. We authors are a sensitive bunch.
Would you make a pledge to review every book you read this year along with me?
I am an advocate for always reviewing every book I read, not only does it give other readers an insight into the narrative but also acknowledges the author’s hard work. A review is the life blood of any author – so please write a review, even a single sentence is enough. It can be on any platform: Smashwords, Goodreads or Amazon or copy & paste to put it on all three!
2019 Books: The Clockmaker’s Daughter, Elevation, The Love Song of Miss Queenie Hennessy, The Lucky One, Spook-Science Tackles the Afterlife, The Icarus Girl, Things Withered, Magnetic North, The Asylum for Wayward Victorian Girls, Becoming, Sixpence House, Hollow City, Lomita for Ever, The Little Paris Bookshop, To Air the Laundry, Mrs Everything, Hearts in the Spotlight, Stranger in the Woods, 10 Days in December, Dirt Road, Steampunk FAQ, River of Destiny & Past Presence.
This number equates to about a book and a half a month, which considering I was also writing is not too bad.
As you will see, it is apparent I do not have a particular genre I favour, I much rather chose a book due to the topic or story line than stick to one type of narrative. The Spook book was loaned to me by a friend, who knew of my life long interest in reincarnation and I ordered Stranger in the Woods, as it was one of the news stories I utilized in a work in progress. The others were picked by chance as the blurb caught my eye.
As writers and authors, we are formidable in our ability to create narratives but we also have to learn how to market the ‘end product’ of those many months or even years of creativity. We become a book business.
The first avenue many authors take is social media, which can be seen as a ‘soft’ option. After all we are not up close and personal with the public but at arm’s length. However, due to the countless sites available just choosing the ‘right’ one or two can be overwhelming. Then there is the matter of maintaining our ‘presence’ on each platform. We need to research which avenues of promotion will work best not just for our genres but also our ability to sustain them. Do your research on similar authors in your genre and see what they use (and of course ‘follow’ them).
2. Following selected authors, genre based bloggers, book reviewers, and writing groups allows you to gain followers but also to learn about your particular genre and gain a reader base. When someone is interested in your genre they ‘search’ for more posts, articles, links and books within that specific field. While you are doing that follow 10 ‘friends’ of friends on Facebook and 100 people on Twitter – this can gain a wider audience. However, in light of these two platforms losing participants also follow people on Instagram. (We have to keep up with the ‘in’ thing!)
3. Improve your author bio on all platforms to entice and inform as many followers as possible on all sales sites, your blog and social media platforms. Ask yourself – does it reflect you as a writer as well as a person.
4. Use hashtags specific to writing, authors, books, genre and associated links – look at what other authors use.
5. Then there is the personal touch, which means organizing or being involved in author readings, attending book events and participating in Q&A panels. Search your local area for book related events, get to know your local bookstores, inquire at your library, join a local writing group, the wider your reach the easier it will be to find avenues of sale for your book.
6. Merchandise is another way of promoting your book. It can be as simple as custom bookmarks to T-shirts with the book cover/main character on the front. Make up a prize basket for a contest to be collected at an event (good photo opportunity to use on social media) or create an online contest for a free autographed copy of your book.
7. An easy promotion is to leave five of your author business cards in local businesses, at the doctor’s or dentist’s office, or anywhere you visit on a regular basis. Many places have community boards too so pin some cards or a poster of an event you are attending there too.
Do you have any promotion tips you would like to share?
What inspired your latest novel? It is actually a comic book called Snarc. The character came to me in a dream in 1982. I believe it was initially inspired by an alien abduction experience from my childhood.
How did you come up with the title? The title and the name of the character is from the dream
Is there a message in your novel that you want readers to grasp?
Yes, we have to work together to solve our problems because time is running out.
How much of the book is realistic? Snarc visits various locations in the USA where real life problems are happening (i.e., the border with Mexico).
Are your characters based on someone you know, or events in your own life? My wife Ginger says that I am Snarc. I pay close attention to what is going on around the country. So, yes.
Do you have plans or ideas for your next book? Is it a sequel or a stand alone? Snarc is a comic book series. I have already written enough stories for three more issues.
Of the characters you have created or envisioned, which is your favorite & why? Snarc is my favorite. He is part human, part alien, all heart. He is learning about the troubles we face as humans from a totally objective viewpoint and with an eye toward helping all of us survive the upcoming calamities.
Do you favor one type of genre or do you dabble in more than one? I write non-fiction, I write theatre plays, I love writing.
Do you plan your stories, or are you a seat of the pants style writer? Totally right brain seat of the pants and awaaaaay we go!
What is your best marketing tip? I use FaceBook and direct mailers. Old and new.
Do you find social media a great tool or a hindrance? Definitely a great tool, but don’t forget about the old ways and use those too!
OPTIONAL QUESTIONS What do you enjoy most about writing? Writing is life, and I enjoy life.
What age did you start writing stories/poems? Age 7.
Do you read for pleasure or research or both? Both, but mostly research.
Where is your favorite writing space? My home library, my sanctuary.
If you could meet one favorite author, who would it be? Mark Twain.
If you could live anywhere in the world – where would it be? Northern Norway.
Do you see writing as a career? Yes, a second career.
Bruce Olav Solheim was born in Seattle, Washington, to Norwegian immigrant parents. Bruce was the first person in his family to go to college. He served for six years in the US Army as a jail guard and later as a warrant officer helicopter pilot, and is a disabled veteran. Bruce earned his Ph.D. in history from Bowling Green State University in 1993. Bruce is a distinguished professor of history at Citrus College in Glendora, California. He was a Fulbright Professor in 2003 at the University of Tromsø in northern Norway. Bruce has published eight books and has written ten plays, two of which have been produced. He is married to Ginger and has four children and a grandson. Bruce has just published his second paranormal book, Timeless Deja Vu: A Paranormal Personal History. Bruce’s mother was psychic and introduced him to the magical realm. His first paranormal experience took place in northern Norway in 1962 when he was four years old. Bruce took a parapsychology class while he was stationed in West Germany in 1979 and has wanted to write about his experiences ever since. He has continued to have paranormal experiences throughout his life and has developed advanced mediumship capabilities. It was only three years ago that Bruce had a spiritual awakening after a vision and communication with his departed close friend Gene that Bruce decided to publish his paranormal stories and overcome his fear of being rejected and ridiculed by his peers and the college administration. Bruce studies quantum theory and has developed a model that may help explain our quantum reality, ghosts, reincarnation, alien contact, and more. He is interested in all esoterica and oddities. Bruce teaches a Paranormal Personal History course at Citrus College and has his own radio program. He is also an associate member of the Parapsychological Association.