Mandy Eve-Barnett's Blog for Readers & Writers

My Book News & Advocate for the Writing Community ©

Author Tool Box Blog Hop – Tips on Promoting Your Book

October 17, 2019
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 #AuthorToolBoxBlogHop 

As writers and authors, we are formidable in our ability to create narratives but we also have to learn how to market the ‘end product’ of those many months or even years of creativity. We become a book business.

  1. The first avenue many authors take is social media, which can be seen as a ‘soft’ option. After all we are not up close and personal with the public but at arm’s length. However, due to the countless sites available just choosing the ‘right’ one or two can be overwhelming. Then there is the matter of maintaining our ‘presence’ on each platform. We need to research which avenues of promotion will work best not just for our genres but also our ability to sustain them. Do your research on similar authors in your genre and see what they use (and of course ‘follow’ them).

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     2. Following selected authors, genre based bloggers, book reviewers, and writing        groups allows you to gain followers but also to learn about your particular genre   and gain a reader base. When someone is interested in your genre they ‘search’ for more posts, articles, links and books within that specific field. While you are doing that follow 10 ‘friends’ of friends on Facebook and 100 people on Twitter – this can gain a wider audience. However, in light of these two platforms losing participants also follow people on Instagram. (We have to keep up with the ‘in’ thing!)

3. Improve your author bio on all platforms to entice and inform as many followers as possible on all sales sites, your blog and social media platforms. Ask yourself – does it reflect you as a writer as well as a person.

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4. Use hashtags specific to writing, authors, books, genre and associated links – look at what other authors use.

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5. Then there is the personal touch, which means organizing or being involved in author readings, attending book events and participating in Q&A panels. Search your local area for book related events, get to know your local bookstores, inquire at your library, join a local writing group, the wider your reach the easier it will be to find avenues of sale for your book.

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6. Merchandise is another way of promoting your book. It can be as simple as custom bookmarks to T-shirts with the book cover/main character on the front. Make up a prize basket for a contest to be collected at an event (good photo opportunity to use on social media) or create an online contest for a free autographed copy of your book.

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7. An easy promotion is to leave five of your author business cards in local businesses, at the doctor’s or dentist’s office, or anywhere you visit on a regular basis. Many places have community boards too so pin some cards or a poster of an event you are attending there too.

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Do you have any promotion tips you would like to share?

Nano Blog and Social Media Hop2

 

Ask A Question Thursday

April 18, 2019
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Today’s question is: How did you build your author platform? Was it by personal effort or did you have professional help?

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Last week’s discussion answered this question: If you were given the opportunity to form a book club with your favorite authors of all time, which legends or contemporary writers would you want to become a part of the club?

 

J.K.Rowling, Carol Berg, Edgar Allen Poe, H.G. Wells, Jules Verne (but only if he can speak English as my French is terrible), JRR Tolkein, J. Michael Straczynski,. I would be totally tongue-tied, but I would LOVE to just sit and listen to them talk about stuff.

Jenna Butler I can never seem to reply on the blog for some reason! But my dream group would be Lawrence Hill, Joy Harjo, Lee Maracle, Robin Wall Kimmerer, Claudia Rankine, and Lorine Niedecker.

 

 

A Celebration – My 600th blog post..!

May 28, 2014
mandyevebarnett


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A big celebration today as I write my 600th blog post…I’m stunned that I’ve managed to make this milestone.

So how should I celebrate? A glass of wine? Leaps of joy? Well both of these to be frank.

 How do you celebrate your blogging milestones?

When I began this blog on 8th August 2010, it was to give myself an author platform, which at the time seemed rather  precocious as my writing career had only just begun. With support and encouragement from my mentor, Linda J Pedley, and the members of the Writers Foundation of Strathcona County, I have exceed all my dreams of creating novels, blogging and launching my freelance business. The subsequent years have seen me on a steep learning curve, filled with new experiences and finding and sharing with people I would not have known existed otherwise.

A blog is so much more than a place to spout your opinion or showcase your work, it is the portal to a community.

Thank you all for following my blog, for your comments and reblogs and for accompanying me on this journey along the writers path.

Long may we continue – learning, sharing and supporting each other.

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Building a Platform – How To Do It…

March 5, 2014
mandyevebarnett


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As writers, whether published or not, we are advised to build a platform. For many of us this sentence garners panic and numerous questions of ‘how?’

The internet is full of ‘how to’ pages – everything from creating a synopsis of your novel to genre sub-sections and of course how to build your platform. Some are so complicated we become  disillusioned extremely quickly and question our ability to succeed.

I found this link, which has easy to follow steps http://www.yourwriterplatform.com/actions-to-build-writer-platform/

What have you discovered when building your platform?

Care to share your tips?

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