With the restrictions on events and social gatherings, it is difficult to launch a new book in the traditional way. However, there are ways to promote your newest novel.
Make sure to announce the book title, it’s genre and date of publication and issue date on online sites. This can be through subscriber emails, on social media or local newspaper editorials. Or a combination of all three!
A great way to get your new novel out is a virtual book tour. You can utilize your social media platform and post dates you will be answering questions about the book. There are many options to choose from: Instagram Chat, Facebook chat, Zoom or your own YouTube channel.
If you have fellow authors willing to post your book announcement on their blogs that would be great too.
Offer blog subscribers and/or local book clubs a virtual book reading with a Q&A session afterwards.
Depending on your book’s genre (children/YA) you can create an interactive activity based on your narrative theme.
If you have a local bookstore – offer to have several signed copies available in store.
Be creative and think outside the box! What can you utilize from the story to showcase the book?
Have you launched a new book during COVID19 – how did you do it?
My own steampunk novel, The Commodore’s Gift is set for release 26th September, so I am planning a virtual launch. I have already shared steampunk images on my social media and a few teasers. I even created a steampunk bird, which was a lot of fun. Not sure if I keep him or include him in a gift basket. We will see. Of course there will be a book cover reveal as well.
Now I have to create the six week pre-launch campaign.
Whether you spend time intricately plotting and creating your story line or let the story flow unbidden, one facet of all stories that must be created and created well are its characters. Your protagonist, antagonist and all the supporting characters have a ‘job’ to do. They must give our readers an insight into their personalities, their struggles, ambitions and fears. Characters build the ‘world’ you have set your characters within by showing it through their eyes, their thoughts and actions.
Every writer has his or her own methods, when it comes to the creation of a character.
For example, Setting: an alien being trapped in a spacecraft, a monster hunting its prey or specific behavior traits for period pieces.
Physical features: This primarily gives our readers an image but more importantly an idea of their personality. A thin, acne-faced teenager will not automatically give our readers the idea of a ‘superman’ kind of personality but a muscle bound, athletic type could.
Name: a good starting point for our creation, but it is also a minefield. Research into real persons, living or dead should be foremost, unless of course you are writing about that particular person.
Accent: a character’s voice says a lot about their location and background.
Real people or not: We can base characters on people we know or a combination of several or from people watching – an author’s favorite pastime. As writers situations, overheard conversation and life in general is a constant source of inspiration.
There are numerous ‘character development work sheets’ available on the Internet and it can be useful to fill them in for your main characters, if you have no clear ‘picture’ of them to begin with.
I tend to write the story letting my characters dictate how their story will unfold. In so doing the characters develop creating their own story. This tends to change the narrative from my initial perception. In this way they may develop characteristics I had not considered or react quite differently to a situation from my preconceived idea. This method may seem harder than having a detailed description of each pivotal character, their backstory and emotional compass, but it is my method.
We ‘live’ with our characters for a long time and they become ‘real’ to us. This enables us to write the story with ‘insider knowledge’ of our characters backstory, their emotional compass and their ultimate goal. This knowledge becomes paramount during the subsequent drafts and editing process, giving us a well-rounded character and a believable one for our readers. In truth, the initial draft is the testing ground for our characters, and revisions make them well rounded and ‘believable’.
How do you create your characters?
Recognize these characters? Remember how irate poor Wile E Coyote would become with Road Runner? No matter what he did he never succeeded in catching his ‘dinner’. Beep, beep would ring out as yet another ACME kit damaged the coyote instead of the bird. It was truly a lesson in perseverance. No matter how many times the speedy bird escaped the coyote he would try, try, try again. I actually went past a road sign to Acme on my way to Canmore one time and wished I could have made a detour just for the fun of it.
The art of creating such lovable and memorable characters is what every author strives for. We hope our creations will stay in our readers minds long after the last page has turned. Character profiles and back story play a large part in ensuring our characters are well rounded and believable. We delve into their personality type seeking out traits and habits to make them react to their crisis situations in an authentic way.
Do you make up scenarios for people you observe? Have any made it in to a manuscript?
Without characters our stories would have no real impact on our readers. We write to engage and intrigue them and hopefully make our protagonist the character our reader cares about. If your experience is anything like mine, there is usually one, or possibly two characters, that make their presence known in no uncertain terms. They want the starring role in our narrative. These characters are usually more defined in our minds and are ‘easier’ to relate to, whether because of a personality trait or that they are more fun to write. When creating the protagonist and antagonist in our stories, we give each opposing views and/or values. This is the basis of the conflict that carries our readers along their journey. Each character, whether major or minor, needs to have flaws and redeeming features, motivations, expectations, loyalties and deterrents.
With such a guideline our characters become clearer. A lot of the details will never reach the pages of our manuscript but knowing our characters well makes for a more believable personality as they struggle through the trials and tribulations, we subject them to. As most of you know I am a ‘free flow’ writer so everything is by the seat of my pants until the editing starts. This is where I find character flaws or great character traits that I can correct or build upon. My characters live with me during the writing process and usually lead me in directions I had never considered – I’m sure many of you can relate to that. As these personalities gain strength they become more ‘real’ and that is the moment their true selves appear.
When creating characters we must remember to ensure that each character acts and responds true to their given personality. Character profiles are a good way of ‘getting to know’ our characters. For example this sheet.
July has been a wet month so far here in Alberta. Walking my little rescue pup, has left us often soaked, but when we do manage to escape a thunder storm and finally catch a break in the clouds, we enjoy the sunshine to the fullest. Sammie is an enjoyable addition to my life – my step count have gone through the roof! Another good point in our writing life – bum off seat for exercise.
The weather can affect our writing too. Sunny days draw us out into the warmth away from our usual writing spot. A patio or deck, balcony or beach or mountain retreat become our new inspiring spot. Cold weather has the opposite effect – cozy in front of a fire, huddled in blankets and fluffy socks. Whatever the weather, our writing changes ever so subtly. We may not even realize it.
Do you write more in the colder months or does creating outside in the sunshine increase your word count?
Do your character’s situations reflect how you feel? Frustrated not to be outside in the warmth? Or happy not to have to trek through snow drifts?
Are your characters experiencing your weather or climate? Does it change how you write the scene? Or does it inspire you to accelerate their situation to extremes of weather?
With the effects of COVID19 across the world, we have either found writing to be an escape or a block on it. Maybe, we cannot find the inspiration for a narrative but our journal writing has increased. A record of our experience for future reference.
Have you written a scene a certain way because of the weather you were experiencing at that time? There are ways weather can be used in a narrative. It can give a mood or be symbolic, or even complicate the character’s situation.
I have currently returned to a manuscript, where the main protagonist escapes into the wild and the current storms helped set the mood. I could feel the intense foreboding, the expectation, the fear of the next thunderclap.
What weather inspired writing have you experienced in 2020 so far?
So again I am behind with my blog posts, is it lack of routine, worry over COVID19 or something else? We are all feeling out of sorts as the saying goes. Although, I am working remotely from home and that gives me some structure, there has been an addition to the household. We have been searching for a small, older dog to rescue for quite sometime, over a year. Well, last Tuesday we went to meet one!
Now we are the happy and grateful adopters of Sammie. She is about ten years old and a Schnoodle (poodle/schnauzer mix). She was surrendered, which is sad but now we can give her a loving home. We drove over an hour to meet her and thought it would just be a meet and greet but….we brought her home. Now I have early morning, lunch time and evening walks, (my step count is over 9,000 a day!) a snuggle pup, who sleeps on my bed all night & who loves playing fetch.
So please forgive my distraction. You never know she might be in my next book? #storyidea
I am really enjoying Tom Hanks book – Uncommon Type. Each story has great characters and settings.
I also read a new manuscript from a fellow author which will be fantastic for speculative and sci-fi readers. Watch this space for the book launch.
So onward & upward! I will get my act together – I promise.
Yes, we all know writing is a solitary pastime, however we do need to connect with others writers from time to time. In this virtual age many of us have connections across countries as well as in our own place in the world. This is achieved with local writing groups or through the wonders of the internet.
With our imposed isolation those precious moments of physical connection have been extinguished for the time being and ‘virtual’ has become the norm. We have all seen the virtual book readings, book launches and promotions. The greatest thing as far as I am concerned are the growing number of virtual writing groups.
I have such a group, who link up on Sunday’s for three hours of writing. We can see each other and there is a brief hello and details of what project we are tackling. Then it is heads down and write! At the end we report on progress and feel accomplished. We may not be ‘together’ but we are!
The added benefit is that we are accountable and that drives us to write. No matter the circumstances there is always a way to stay connected.