Mandy Eve-Barnett's Blog for Readers & Writers

My Book News & Advocate for the Writing Community ©

Bibliophile’s Collective Tuesday – How Do You Choose Your Next Book?

April 27, 2021
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As our options for choosing a book to read have become virtual for the most part, during COVID, we have to decide which one works best for us. The easiest option for many is a book selling site, such as Amazon, Smashwords, Barnes & Noble or Kindle, to name a few. There is also the option of utilizing your local library, where you can browse online, order and pick up your selections. And visiting your local bookstore too. Whatever method you use the author will sincerely appreciate your leaving a review. So please do.

It is a matter of personal preference where we purchase our books and in what format. Whether it is print or e-book. As I work on a computer all day for my day job and then work on my laptop most evenings, my preference is a print copy. I enjoy the tactile feeling of weight, smell and texture as well as the physical turning of a page. For me it is better to read without a backlight at night, as it stimulates my brain rather than calming it.

Which do you prefer? Print or e-book?

Why do you make this choice? Is it a practical concern or something else?

I am lucky to have a friend, who gives out books after she and her daughter have read them. I recently visited her and she handed over a huge bags of books! Such a delightful surprise and it was like Christmas lifting each one out to read the blurb. However, it then gave me a problem – how should I choose which one to read first, second, third and so on.

After reading all the blurbs, I categorized them. Ones that did not instantly appeal, others that were soft choices and others that engaged my curiosity. Depending on your specific likes and dislikes, favorite genres and subject matter, choosing can be little easier. So from this stack.

I choose my first three reads as below.

I choose these particular books because two have characters in them that write and the third because I love myths, legends and magic.

This is my review of Saying Goodbye is Easy by Kathie Sutherland

A compelling, complex and enlightening narrative, full of truths, struggles and internal emotions. Every reader will find a connection with the struggles, highs and lows of the narrator. A courageous, heartfelt and revealing story, told in short stories and reflections.
This book will change your outlook on your life and your life’s path.

Please leave a comment on how you choose a book and the last book you reviewed so other readers can find them.

Wordsmith’s Collective Thursday -Creating A Book Launch During COVID19

August 20, 2020
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With the restrictions on events and social gatherings, it is difficult to launch a new book in the traditional way. However, there are ways to promote your newest novel.

Make sure to announce the book title, it’s genre and date of publication and issue date on online sites. This can be through subscriber emails, on social media or local newspaper editorials. Or a combination of all three!

A great way to get your new novel out is a virtual book tour. You can utilize your social media platform and post dates you will be answering questions about the book. There are many options to choose from: Instagram Chat, Facebook chat, Zoom or your own YouTube channel.

If you have fellow authors willing to post your book announcement on their blogs that would be great too.

Offer blog subscribers and/or local book clubs a virtual book reading with a Q&A session afterwards.

Depending on your book’s genre (children/YA) you can create an interactive activity based on your narrative theme.

If you have a local bookstore – offer to have several signed copies available in store.

Be creative and think outside the box! What can you utilize from the story to showcase the book?

Have you launched a new book during COVID19 – how did you do it?

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My own steampunk novel, The Commodore’s Gift is set for release 26th September, so I am planning a virtual launch. I have already shared steampunk images on my social media and a few teasers. I even created a steampunk bird, which was a lot of fun. Not sure if I keep him or include him in a gift basket. We will see. Of course there will be a book cover reveal as well.

Now I have to create the six week pre-launch campaign.

 

Wordsmith’s Collective Thursday – What Motivates You To Write?

August 6, 2020
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What is your motivation for writing? There are as many reasons to write as there are genres. We may want to persuade, catalog or inform on ‘real’ events or topics but many of us (fiction authors) want to entertain. It is an author’s purpose, to bring to life a concept.

So let’s look at each scenario for motivation:

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a) Money – we would all love to be a best seller and have fame and fortune like the ‘big’ names, such as Stephen King, J.K. Rowling and the like. However, we need to be realistic – firstly can we manage to get a publishing contract with a big publishing house? How many years are you willing to wait for that? If you use the self-publishing route how much of your time (unpaid) can you sacrifice for promotion? Should you give your work away? Is the income enough to live on? Could your writing supplement your lifestyle?

If you determine that the net income (we all need to report it in tax season!) is a nice bonus for a treat here and there, rather than your sole income – it will take the stress out of the equation.
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b) Success – once again we should temper our expectations. Global sales are a dream we want to make real but maybe measure our success on more of a local level. Do you have your books in local bookstores, the library, offered at local events? The more you attend and promote within your own locality the more your ‘success’ becomes tangible. Articles in the local newspaper could have people approach or question you in regard to your being an author. Social media allows us to expand our locality, of course, but starting small will give you a firm basis from which to start. Never under estimate the power of word of mouth for promotion.

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c) Satisfaction – Although this is third on the list, I feel it is the most important of all, as having your words, ideas and stories readily available for people to read now and for future generations, is the penultimate success. Our narratives will be enjoyed and relayed long after we are gone. It is our legacy.

Obviously, in an ideal world, a mixture of all three of the above would be the perfect scenario.

What is your motivation?

What do you consider the most satisfying part of being a writer/author?

Author Tool Box Blog Hop – Tips on Promoting Your Book

October 17, 2019
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 #AuthorToolBoxBlogHop 

As writers and authors, we are formidable in our ability to create narratives but we also have to learn how to market the ‘end product’ of those many months or even years of creativity. We become a book business.

  1. The first avenue many authors take is social media, which can be seen as a ‘soft’ option. After all we are not up close and personal with the public but at arm’s length. However, due to the countless sites available just choosing the ‘right’ one or two can be overwhelming. Then there is the matter of maintaining our ‘presence’ on each platform. We need to research which avenues of promotion will work best not just for our genres but also our ability to sustain them. Do your research on similar authors in your genre and see what they use (and of course ‘follow’ them).

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     2. Following selected authors, genre based bloggers, book reviewers, and writing        groups allows you to gain followers but also to learn about your particular genre   and gain a reader base. When someone is interested in your genre they ‘search’ for more posts, articles, links and books within that specific field. While you are doing that follow 10 ‘friends’ of friends on Facebook and 100 people on Twitter – this can gain a wider audience. However, in light of these two platforms losing participants also follow people on Instagram. (We have to keep up with the ‘in’ thing!)

3. Improve your author bio on all platforms to entice and inform as many followers as possible on all sales sites, your blog and social media platforms. Ask yourself – does it reflect you as a writer as well as a person.

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4. Use hashtags specific to writing, authors, books, genre and associated links – look at what other authors use.

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5. Then there is the personal touch, which means organizing or being involved in author readings, attending book events and participating in Q&A panels. Search your local area for book related events, get to know your local bookstores, inquire at your library, join a local writing group, the wider your reach the easier it will be to find avenues of sale for your book.

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6. Merchandise is another way of promoting your book. It can be as simple as custom bookmarks to T-shirts with the book cover/main character on the front. Make up a prize basket for a contest to be collected at an event (good photo opportunity to use on social media) or create an online contest for a free autographed copy of your book.

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7. An easy promotion is to leave five of your author business cards in local businesses, at the doctor’s or dentist’s office, or anywhere you visit on a regular basis. Many places have community boards too so pin some cards or a poster of an event you are attending there too.

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Do you have any promotion tips you would like to share?

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 More Toolbox Blogs here: https://raimeygallant.com/

Marketing Tips from Authors

May 28, 2019
mandyevebarnett


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As we are nearly at the halfway point for this year’s author interviews, I thought it would be interesting to review the answers I received to the question: What is your best marketing tip?

The answers are varied and, I think reflect how comfortable (or not!) writers are when it comes to promoting ourselves.

These are not on any specific order.

1) Be consistent on social media and within your local community

2) To have a blog

3) Build an authentic brand

4) Connect with other authors in the same genre and be a presence in specific social groups relating to it.

5) Word-of-mouth promotion

6) Promotional items sold separately reflecting the book/genre i.e. toys, necklaces, headbands etc. Also hand-out bookmarks everywhere you can.

7) Live videos/podcasts either on Facebook or YouTube – this can be book specific or about you as a person and your writing/genre.

8) Be original, authentic, and make intentional connections

9) Utilize your readers/tribe to help promote through social media and local connections.

10) Use your connections that are involved in newspapers/magazines etc.

11) Talk to your local library and bookstores. Offer your time to do signings/readings.

12) Use Canvas to create your own ads for Twitter and Facebook.

13)  Youtube book trailers.

14) Market yourself as an author before you market your books.

15) Take part in interviews, whether online or face-to-face.

What have you found works best for your book promotion?

 

 

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