Mandy Eve-Barnett's Blog for Readers & Writers

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Wordsmith Collective Thursday – An Author’s Reputation

October 21, 2021
mandyevebarnett


I was watching a documentary series on Netflix, Bad Sport, which looks at the underbelly and criminal side of sports. Greed is one of the main components of why ‘deals’ are done. In all of the cases, a person’s reputation is dragged into the gutter. Their honesty and integrity are forever questioned from that moment on, no matter where they go or what they do.

It got me thinking about how authors need to, not only guard their reputation, but also ensure they uphold a certain integrity for their work and their place within the writing collective. As authors, we have an obligation to be honest and transparent in our dealings with our readers and others in the writing community.

As many of you know, I am a staunch supporter of my writing group, the Writers Foundation of Strathcona County, of which I am the Secretary. I am also more than willing to encourage and assist other writers in their careers and I advocate for the writing community as a whole.

I have created a list of steps I adhere to to uphold and protect my reputation. I would hope other authors would take similar steps too. These guidelines will ensure we are providing the best content, but also the best support for fellow writers, the writing community at large and our readers, that we can.

  1. Behave professionally online and offline.
  2. NO plagiarism.
  3. Do not mislead readers about our books, their status or their content.
  4. Be respectful and courteous when dealing with readers, other authors, and all industry professionals. These include, but is not limited to, publishers, reviewers, publicists, agents, etc.
  5. I will not air grievances, complaints or engage in public attacks on someone, either online, in person or to the press. Instead I will seek consultation and mitigation to resolve the matter.
  6. I will not damage another person’s reputation.
  7. When reviewing another author’s books, I will not mislead or deceive the reader for my own gain. If I know the author (or not – this has happened before to me) and find something that requires attention, I will contact them directly and privately.
  8. I will not make false statements concerning my books.

Personally, I do not engage in, or post on social media or anywhere else, any religious or political content. These subjects are inconsequential to my author platform, my branding, or my narratives. This is a personal choice and one that all writers/authors can decide upon themselves.

Can you think of any other steps an author can take to build and maintain their reputation?

Please share in the comments your thoughts and ideas and rules you abide by.

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Can Social Media Damage your Reputation…?

March 24, 2013
mandyevebarnett


Interdict – definition: 1) prohibit by law or decree; 2) to destroy, cut off, or damage

Today I am sharing an interesting and insightful article with you by Dave Thomas.

dont_allow_social_media_to_damage_your_reputation

Entrepreneurs come in all shapes and sizes.

With that being said, what kind of business owner are you? Do you have trouble sleeping at night when it comes to meeting the needs of your customers, worrying about the people you hire, or what your rivals may be up to?

Those are all legitimate concerns, but what about your reputation? Specifically, what about your online reputation as both a person and an entrepreneur?

Unfortunately, many entrepreneurs wait until something negative happens that they then turn their attention to their online reputation. By that point and time, the damage to their business may very well already be done.

So, what are some things as an entrepreneur that you need to do to better protect what is said about you online?

Among the items to zero in on:

Social footprints

First and foremost, make sure you don’t make any major gaffes when it comes to social media. While there are some entrepreneurs who have failed to engage in and reap the rewards of social media, others have dove into it. While participating is great, there is always the chance that a mistake or two will be made, mistakes that can damage your online reputation.

For example, let’s say you get into a beef with an angry customer who has taken to Facebook, Twitter or another social venue. Next thing you know, they have called you and your business out. In order to provide your side of the story, you respond, with the dialogue going back-and-forth, sometimes in a negative tone.

The unfortunate part for you is that current and potential customers see you in a less positive light, meaning their business could very well go elsewhere. If you feel you can’t answer the customer in an efficient and professional manner, by all means do not engage publically with them. Take the conversation to private channels, allowing you and the customer to hash out a solution. You also want to make sure that any comments you or your team make on social media come across as professional. While it is okay to have a little fun with SM, posting inappropriate office party photos or comments should never even be considered;

Know what others are saying

With all you have to do as an entrepreneur, you probably do not have time to do periodic online checks of your name and your business. The problem here is that there are companies out there that post information you may choose not to go public, including personal addresses, income levels, divorce information, court documents and more. By doing a Google search of both your name and your company’s name, you can stay abreast of what others are seeing when they do likewise;

Make your Internet experience a positive one

Finally, there are many different ways you and your company can come out looking like stars on the Internet. Make sure you promote things like blog posts that make you out to be an authority in your field, customer testimonials, press releases about the interesting things your business is doing, videos and podcasts that assist customers and much more.

In the event there is some negative information floating around online that puts you and/or your business in a bad light, projecting all the good things you are doing will lower the bad stuff on the search engines.

From social media to your search engine optimization (SEO) efforts and more, make sure the time you and your employees spend on the Internet is productive.

Remember, your online reputation is at stake.

Here is the link:

http://socialmouths.com/blog/2013/01/31/dont-allow-social-media-to-damage-your-reputation/?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+Socialmouths+%28SocialMouths%29

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