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Marketing Tips from Authors

May 28, 2019
mandyevebarnett


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As we are nearly at the halfway point for this year’s author interviews, I thought it would be interesting to review the answers I received to the question: What is your best marketing tip?

The answers are varied and, I think reflect how comfortable (or not!) writers are when it comes to promoting ourselves.

These are not on any specific order.

1) Be consistent on social media and within your local community

2) To have a blog

3) Build an authentic brand

4) Connect with other authors in the same genre and be a presence in specific social groups relating to it.

5) Word-of-mouth promotion

6) Promotional items sold separately reflecting the book/genre i.e. toys, necklaces, headbands etc. Also hand-out bookmarks everywhere you can.

7) Live videos/podcasts either on Facebook or YouTube – this can be book specific or about you as a person and your writing/genre.

8) Be original, authentic, and make intentional connections

9) Utilize your readers/tribe to help promote through social media and local connections.

10) Use your connections that are involved in newspapers/magazines etc.

11) Talk to your local library and bookstores. Offer your time to do signings/readings.

12) Use Canvas to create your own ads for Twitter and Facebook.

13)  Youtube book trailers.

14) Market yourself as an author before you market your books.

15) Take part in interviews, whether online or face-to-face.

What have you found works best for your book promotion?

 

 

Author Interview – H.M. Gooden

May 15, 2019
mandyevebarnett


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Thankfully we have the interview details now so only a day late 🙂

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What inspired your latest novel?

I’m currently working on a novel for a retelling of Robin Hood and the Sheriff of Nottingham…it has completely gone off script though so I’m interested to see where it ends up!                                                                                                              

How did you come up with the title?                 

I actually don’t have a title yet! I think that’s a first for me actually. Now I’ll have to work on that before I can talk about it. Hmmmm! 

Dream

Is there a message in your novel that you want readers to grasp? 

I tend to have repeating themes of good vs evil, but also of friendship, love and family. I think it’s important characters are strong but also can rely on their loved ones. That is what gives them the little extra they need to defeat the bad guy.

How much of the book is realistic?

The settings all exist, but there are a lot of fantastic elements. I love myths and legends and magic, so much of what happens in my book is impossible.

Are your characters based on someone you know, or events in your own life?

Pieces are, here and there, but my characters come into my head and as I write they tell me who they are. I don’t think a single character has been ever exactly one person I know.

stone

Where can readers find you on social media and do you have a blog?

I have a blog on my website, https://hmgoodenauthor.com

And can also be found on Twitter- https://twitter.com/HMGoodenauthor

Facebook- https://www.facebook.com/HMGoodenAuthor/

My fan page, Summerland gate,

https://www.facebook.com/groups/981341802029808/?ref=bookmarks

Goodreads- https://www.goodreads.com/author/show/17229510.H_M_Gooden

Instagram- https://www.instagram.com/hmgoodenauthor/

BookBub- https://www.bookbub.com/profile/h-m-gooden

Amazon- amazon.com/author/hmgooden

phoenix

Do you have plans or ideas for your next book? Is it a sequel or a stand alone?

Not sure yet! Chances are it will have something following it, and I’ve found that many of my characters and books intersect. So highly likely!

Of the characters you have created or envisioned, which is your favorite & why?

I have a special fondness for my first main character, Cat McLean, but I think I love them all. How can you pick your favorite child?

Do you favor one type of genre or do you dabble in more than one?

I love paranormal. I think it satisfies my wishes for a little magic in regular daily life, and maybe one day, I’ll find I have magic after all!

dragons

Do you plan your stories, or are you a seat of the pants style writer?

I do a little of both. I like to write a synopsis of what I think should happen, but often veer off course – that’s okay though, because I think stories truly evolve as you write.

What is your best marketing tip?

Be consistent- be yourself, be nice if you aren’t a nice person, and keep on working on it. What works for one person doesn’t work for all people, so don’t give up!

Do you find social media a great tool or a hindrance?

A bit of both! I’ve met some great writers and readers through it, and it can be helpful at having people find you, but it can also seriously eat up free time that could be used to write the next story

raven

OPTIONAL QUESTIONS

What do you enjoy most about writing?

I love the act of creation and finding out where a story will lead me. I’m always surprised by the end product.

What age did you start writing stories/poems?

Six? As soon as I could read I started writing

Has your genre changed or stayed the same?

Oh it’s so different! When I was young I tried to write reality and magic kept intruding. When I started again as an adult, I was looking for the magic and found it!

What genre are you currently reading?

I read a little everything- fantasy, romance, paranormal, mystery, thriller, self help, philosophy history- basically anything that catches my eye

Do you read for pleasure or research or both?

Mostly for pleasure- I spent twelve years reading for school and now I can read for pleasure again I’m making the most of it.

Who is your best supporter/mentor/encourager?

It’s a tie- my mom or my husband.

Where is your favorite writing space?

Anywhere my children aren’t haha!

If you could live anywhere in the world – where would it be?

In an RV- that way I can see the world!

Do you see writing as a career?

For many people absolutely- for me? No it’s a passion not a career. Maybe some day!

Bio:

M. Gooden has been scribbling on everything since she first learned how to hold a pencil. While often told that her handwriting was atrocious, she persisted, and upon discovering computers and learning how to type, she realized that she was no longer limited by her (admittedly) messy writing.

Unfortunately, life and work and family have conspired to make it only possible to write in the wee hours or at coffee shops, so most of her love of reading and writing are indulged at times when only vampires and insomniacs abound.

Beginning in October of 2017, her love of writing and the characters in the world she has created burst into public view in her first book, Dream of Darkness, which follows the adventures of a group of girls fighting evil with abilities that H. M. Gooden would love to have. As a result, 4 am has become even busier trying to find out what will happen to her paranormal buddies in the future, and book six, seven and eight are in the works.

 

Contact Information:

hmgoodenauthor@gmail.com

https://www.hmgoodenauthor.com

Social Media:

| Facebook | Twitter | Instagram | Goodreads | Amazon Author Central | BookBub |

Gooden’s Summerland Gate – Facebook Fan Page

 

Ask A Question Thursday

April 18, 2019
mandyevebarnett


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Today’s question is: How did you build your author platform? Was it by personal effort or did you have professional help?

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Last week’s discussion answered this question: If you were given the opportunity to form a book club with your favorite authors of all time, which legends or contemporary writers would you want to become a part of the club?

 

J.K.Rowling, Carol Berg, Edgar Allen Poe, H.G. Wells, Jules Verne (but only if he can speak English as my French is terrible), JRR Tolkein, J. Michael Straczynski,. I would be totally tongue-tied, but I would LOVE to just sit and listen to them talk about stuff.

Jenna Butler I can never seem to reply on the blog for some reason! But my dream group would be Lawrence Hill, Joy Harjo, Lee Maracle, Robin Wall Kimmerer, Claudia Rankine, and Lorine Niedecker.

 

 

Author Interview – Christa Conklin

March 26, 2019
mandyevebarnett


AuthorInterview

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What inspired your latest novel?

In my youth, my father filled my bookshelves with Tolkien, Lewis, L’Engle, Alexander, and Eddings. As I entered adulthood, he bought me Robert Jordan’s Wheel of Time books as they released.

My dad’s health declined. I began writing my own fantasy novel, transforming my useless anxiety into imaginative scribbling.

During this time, Robert Jordan was diagnosed with a disease similar to my father’s. They endured identical treatments, even taking part in a study for the same drug.

Jordan passed away before completing the series which was finished by Brandon Sanderson. My husband gave me those last three books because my father was gone too.

The sole connection between my dad and Jordan may appear tragic, but out of despair came Tranquility.

How did you come up with the title?

Tranquility is the name of a book within my novel. I wanted the title of that book to clearly represent peace, which was the intended purpose of the rules in that book.

Is there a message in your novel that you want readers to grasp?

When I buy a fantasy book, I’m looking for a good story to curl up with and enjoy. I wrote a book I would want to read. Great books stick with me, and make me want to discuss them with other readers. A fictional story becomes the reader’s once the book is in their hands, and any message received is personal. I hope my book provides what good fiction should be: enjoyment; a story that remains in hearts and minds; and a reason for thoughtful discussion. That’s a tall order, I know.

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How much of the book is realistic?

My hope is that the emotions, characters, and general circumstances connect to the real world enough for readers to identify with them. Some of the setting and characters were inspired by the Adirondacks, one of my favorite places. The messengers in the last chapter were inspired by a pair of Southern Ground Hornbills, who still reside at the Philadelphia Zoo. However, this is an absolute work of fiction.

Are your characters based on someone you know, or events in your own life?

There are pieces of me, people I know, and experiences I have sprinkled throughout the story. Close family and friends tease me about certain characters, who remind them of me. The best fun is when people project themselves on characters, who are not at all inspired by them.

Where can readers find you on social media and do you have a blog?

My website is the best place to connect with me. I do not have a blog.

http://www.christaconklin.com

Facebook: https://www.facebook.com/christaconklinauthor/

Twitter: https://twitter.com/christaconklin

Instagram: https://www.instagram.com/christaconklinauthor/?hl=en

Goodreads: https://www.goodreads.com/author/show/17528828.Christa_Conklin

Amazon: https://www.amazon.com/Christa-Conklin/e/B0788392DJ/

LinkedIn: https://www.linkedin.com/in/christa-conklin-72002669/

Do you have plans or ideas for your next book? Is it a sequel or a stand alone?

I have the first few chapters of a stand alone WIP written and sitting on the back burner. The sequel to Tranquility is taking precedence.

Of the characters you have created or envisioned, which is your favorite & why?
I think Taelmai is high on my list of favorite characters. She struggles with hypochondria, but her nurturing personality drives her to care deeply for others, allowing an underlying bravery to well up. She’s a complicated, anxious, loving person, and I wonder about her reliability. She feels very human to me as I care for, worry about, and doubt her.

Do you favor one type of genre or do you dabble in more than one?

Fantasy is my favorite genre. I do like to dabble. My short story Kat, The Jailer, and Jack is a retelling of an Indian folk tale The Tiger, The Brahmin, and the Jackal. This was fun to write because it was backwards for me. I took this old story filled with personification and reworked it into a modern all human cast of characters.

Do you plan your stories, or are you a seat of the pants style writer?

Seat of my pants, definitely! Reading an interview with Madeleine L’Engle was a huge inspiration to me. Until I read it, I knew I had a basic idea for a story, but I didn’t know where it would go or how it would end. I thought I needed to have this outline to be a REAL writer. Then I read “The Wand in the Word: Conversations with Writers of Fantasy” by Leonard S. Marcus. He asked L’Engle, “Did you know from the start how the story would end?” she responded, “No. I’ve never done that! It is more fun not to know. If you know exactly what is going to happen, it doesn’t work. But if you start to write the story and listen to it, see where it wants to go … well, I think that’s how God creates.”

Reading this from one of my most-admired authors freed me from self-imposed constraints. I began to write, and the story unfolded.

What is your best marketing tip?

I value personal, grass roots effort as a strong starting place. I have a small teen/young adult tribe who have agreed to help me promote my book. They will be involved in everything from sharing and creating social media posts to live-streaming my author events and overseeing craft tables to talking to group leaders at their schools. Their peers are my readers. There is no better way to reach a population than to have some enthusiastic members encouraging their peers to enjoy what they have enjoyed. Also, talk to people and listen well. I discovered three friends, who have connections to newspaper/magazine publications. All three of them have helped me secure feature articles about my book. Talking to my town’s librarian and comic book store owner have secured me two author events. When I was on vacation in the Adirondacks, I talked to bookstore owners and loon conservationists about my book and its being inspired by their part of the world and the creatures residing there. I’ve made some great connections. Get yourself out there!

Do you find social media a great tool or a hindrance?

I have mixed feelings about social media. Tending to it takes a lot of time away from my writing and the personal engagement I prefer. However, it is a convenient way to reach a lot of people.

OPTIONAL QUESTIONS

What do you enjoy most about writing?

I enjoy losing myself in the story as it develops. This feels very similar to why I love to read.

Do you read for pleasure or research or both?

I usually read for pleasure, but now that I am a writer, I find myself reading differently, noticing technical writing choices. I try hard to put that away, and just enjoy, but sometimes I am struck by a point of view or how dialogue is handled and I become thoughtful about the craft instead of the story.

Where is your favorite writing space?

I dream of writing in a cafe, using WiFi, and sipping a cafe mocha. However, I am a homeschooling mom, who is thankful for the times that my kids are learning independently, taking a class, volunteering, at practice, or playing outside so that I can write by daylight. For me, it’s more about a favorite time to write. That would be by daylight, but out of necessity, most of my writing happens in the wee hours. As for where this happens, I mix it up between my kitchen table, dining room table, and sometimes, when the sun is still up, the desk in my bedroom. That makes me feel fancy!

Bio:

CHRISTA CONKLIN is the author of several articles, and two short stories: Moontail and Kat, the Jailer, and Jack. Tranquility is her debut novel for which she received the 2016 Cascade Award for Unpublished Speculative Fiction. She teaches piano and
woodwinds at a music school in her small New Jersey town. Her family hikes mountains, paddles lakes, strolls city streets, and picks their own everything at local farms and from their own gardens. She and her meteorologist husband home school
their children and don’t train their Miniature Goldendoodle.
Visit her at christaconklin.com.

Review:

Tranquility  by Christa Conklin
“Tranquility is a refreshing take on the fantasy genre. Filled with magic, prophecies,
and plenty of mythical beings, Conklin weaves an intriguing, imaginative
tale that grabs you and doesn’t let you go until the last page. With a rich cast of
characters, vivid world building, and a story you’ll be talking about long after you
finish reading, Tranquility leaves readers both satisfied and yearning for the next
adventure in the series.” —Kathryn Lee Martin, author, the Snow Spark Saga
Elk Lake Publishing, Inc.
March 20, 2019

Blurb:
She must prove there’s more to life than peace and more to death than dying.
The One People find guidance to peace and unity in the pages of TRANQUILITY. Drethene views the methods prescribed in the book as hurtful attempts to escape their diverse ancestry. Such pain is personal, as her parents aim to conceal how different she looks from the rest of their people. Even her job keeps Drethene quiet and secluded. While working in the Academy library, she secretly reads histories used only to teach future leaders to loathe the past. Drethene is inspired by these books filled with cultural variety. When she discovers another world as part of her people’s heritage, a well established enemy is revealed, and she rises to meet the truth and save both worlds.
Now Drethene must convince the One People that their lives are not as tranquil as they seem. They are being hunted and must reunite with a sisterworld that has been erased from their past. If they choose to remain in the comfort of their rewritten history and false sense of peace. they will be dragged into a maelstrom they have forgotten to fear.

 

Social Media Pros and Cons for Writers…

June 6, 2016
mandyevebarnett


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This post was created due to the fact I was worrying about what to write for today’s post while perusing my Facebook and finally noticing two hours had ‘disappeared’ – without me really understanding where that time went! As this study shows it is not an uncommon problem.

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So how do we market, connect and sell our books without being sucked into the social media vacuum? We all know we should be writing not viewing cute videos or scrolling down page after page of posts. Yes, we need to interact and promote but how can we balance our time?

Many sites promote keeping to a schedule – even putting a timer on to force a switch off time or using an app that shuts down the media page. We can be overwhelmed with too many sites – but if we choose carefully and link the actions to the most relevant ones to our specific theme we can save time. A blog post can automatically be shared to Facebook, Google, LinkedIn, etc. this saves us precious writing time.So also setting our social media sites with sharing options cuts down our physical interaction time without reducing its effectiveness. The trick is to identify which sites work best for your particular message and keep to them.

Here’s a great link about that very subject :  http://www.webdesignrelief.com/social-networking-sites-for-writers/

I tend to burst on social media early morning and late afternoon (interspersed during the day when possible). My ‘bad’ time is weekend mornings when I am catching up. This is my danger time and the one I have to forcibly limit myself. If not, I am berating myself for ‘lost’ time writing. Avoiding the lure of social media results in a project started, revised or finished and that is worth any writers time.

When is your ‘danger’ time or times? 

How do you limit your social media time?

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