We are all vying for attention on social media and one of the ways we can get more exposure is to use hashtags.
Put simply a hashtag is a label for content. It helps followers, who are interested in a certain topic, quickly find content on that same topic. Once someone clicks on that hashtag, they’ll be brought to a page that aggregates all of the posts with the same hashtags, in real-time. It is also a great way to discover other authors, writers and books in your genre(s).
Hashtags can be used on Facebook, Twitter and Instagram. There is a plethora of them specific for writers, authors, readers, the writing community and books. Here are a few but I’m sure you can list more!
Hashtags for writers.
#amwriting #amediting #writingtip or #writetip #writingprompt #book #novel #nonfiction #fiction #paperbacks #short or #short #story or #shortstories or #shortreads #litfic #histfic and #histnovel #womensfiction #scifi or #science #fiction #romance #paranormal #crime #suspense #kidlit #Writing #AmWriting #Creativity #Editing #WordCount #WriteChat #WriteGoal #WritingPrompt #WIP #StoryStarter #Creativity #MustRead #Novelines #FridayReads #TeaserTues #WriteTip #WritersLife #WritersLifeChat #5amwritersclub #WritingCommunity #readercommunity
Firstly, a Happy New Year to you all. I hope the writing gods are kind to you in 2020 and inspire you to write many new stories.
It is customary to make goals or resolutions with the arrival of a new year, some will be accomplished others not, but no matter what, we can help ourselves by planning. There are several way to do this, such as:
Making a goal board
Using a planner
Writing out each goal on your calendar so you have a deadline
Work with a group of friends to encourage each other to stay on track
Or even a mixture of some or all of the above!
As you can see from the image, I have four different ‘planning’ tools – I always use the same fridge calendar, where dates are entered for all my ‘writing’ related items such as conferences, meetings and events etc. This year I am attending a new event, When Words Collide and traveling to new parts of Alberta and British Columbia on writing road trips.
The weekly notepad with the lovely floral background now has my facebook/twitter group schedule so we all post the same subject each day enabling us to share and comment. The smaller notebook has freelance projects listed in it with details, contact information and deadlines. I also have a new ‘word of the day’ desk calendar, which I will use to inspire my Muse.
What do you use to keep yourself on track with your writing life?
We all struggle to promote our work and turn to the numerous social media sites as avenues of interaction. We can spend hours posting book links, reviews, book cover art, links to our blog etc. When it comes to determining the success of all this activity, we can feel despondent. A tweet is lost in a multitude of other tweets within seconds, a face book page post may last slightly longer but its place is taken once the feed renews. Now you may feel such random and spasmodic promotion does little to help you become known but take heart in the fact that these efforts are not in vain. Re-tweets and shares are confirmation that someone has seen your post and it spreads to other media sites in the process.
There are analytic pages for most media sites, where you are able to track the success of a particular promotion. You can focus on specific groups or locations as well, giving your promotion an advantage and ensuring the ‘right’ people view the information you supply. I utilize all the usual social media sites but have to confess I am not an everyday user so ‘miss’ whole days or even weeks of potential promotional opportunities.
That is why I was so thrilled to find a site called Co-Promote last year. At the time most of the users were involved in the music business. Once I read how the site worked I was intrigued but thought there was no room for authors. I wrote an email asking if they would be expanding their reach to other enterprises. The reply was quick and favorable. Anyone was welcome to join no matter what their trade, business or creative genre. I was informed new options would be added for books, magazines and blogs. Encouraged by this willingness to accommodate, I joined up and have found this site to be excellent. You can join for free or register for a sliding scale of options. More here: https://copromote.com/about.php The added bonus is that whenever there is a share you are sent an email advising you of who has shared. Each email also shows you new shares, new engagements and the reach of your promotion has achieved. Each promotion can be run for a few days or a few weeks, whichever is preferable to your requirements. My current promotion began on 12th October – so far it has reached 27.5K people! I could not have done that with any other site in such a short time.
Extol – definition: to praise highly; laud; eulogize
As writers we have to wear many hats. Author, editor, researcher, social media promoter, public speaker and many more. To plunge into the marketeer role can be daunting, we have to leave our comfort zone and reach out to the public at large. Extolling our novels to others seems uncouth from the safety of our solitary endeavors. We have nurtured and cherished our characters throughout their story. What if others do not love them as we do?
We test the waters, so to speak, with friends, family and beta readers. Favorable reviews boost our confidence in the work. Then comes the promotional plan. Where do we promote? How do we extol our work without spamming social media? Where are the best places to promote for our genre?
I am sharing some useful links, as each author’s preferences are different as well as comfort level in promoting.
Take from these the information relevant to you and your genre. I hope they help demystify the process a little.