Invoke - definition: 1) to call on for aid or protection 2) to call forth by magic : conjure; 3) to appeal to as an authority or for support I have to tell you I was invoking more than just a polite plea for assistance yesterday. My blog post would not format correctly and I edited it over a dozen times! Very frustrating, when the stupid thing would not line up as I wanted. The enter key on my keyboard went through a beating I can tell you. I would adjust it, save it and then view post only to find the picture inserts and text were bunched up together - again and again. A few choice words were uttered...you know those 'magic' words that help with things are going wrong. Well now that's off my chest back to sanity. I am sharing a post from Kristen Lamb, who is not only a great writer but generous to a fault with her expertise. Enjoy. http://warriorwriters.wordpress.com/2013/04/03/three-phases-of-becoming-a-master-author/