On Target?


On Target?

My latest article for Strathcona Connect

12-14-2012-10-47-47-PM-4315698

Another service that will be greatly missed is the hair salon – Magicuts. Again the staff was very friendly and accommodating and the prices were excellent. Some may say the service was ‘basic’ as there was no manicures, pedicures or ‘gel’ nail service but not everyone wanted a ‘full’ package – just a haircut! Again regulars have had to make alternative arrangements and have lost that special relationship with a hairdresser who ‘knew’ their hair.As we all know our Zellers store in the Sherwood Park Mall has been liquidated and will be replaced with a Target store in the spring of 2013. For many of us it has been sad to see Zellers go. The small café was a welcomed and more peaceful break from shopping as opposed to the bustle of the food court at the other end of the mall. Its position was ideal, tucked into the corner and away from the main thoroughfare. A meeting place for many; the café and its calm atmosphere and friendly staff will be greatly missed. The ‘regulars’ are now misplaced and a routine broken. Let’s hope the new storeowners will make provisions for them.

It is sad to know so many Zellers staff have left, their years of experience discarded. However, let us hope that many others will benefit from the ‘new’ store as employees and customers. Life goes on and although it is human nature to avoid change, let’s give the new store a chance. Their ‘Give with Target’ Canada did achieve its $1 million goal to help Canadians in need – so was this a ‘sweetener to help swallow the bitter pill of Zellers demise? You choose.

Target’s own promotional mission statement states ‘Our mission is to make Target your preferred shopping destination in all channels by delivering outstanding value, continuous innovation and exceptional quest experiences by consistently fulfilling our Expect More. Pay Less. Brand promise.’

Let’s keep them to that promise and use our ‘marke

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