When it came to my author newsletter, I asked my subscribers what they wanted to hear from me. I also looked at other newsletters for ideas. It is a great way to formulate how you want your newsletter to look and to give you ideas on your content and frequency of transmitting it.
Tip: You can pre-write your newsletter and schedule it.
Make sure you are not mailing out your newsletter too frequently or it will become a chore. I send mine monthly (most of the time!)
Chose a name for your newsletter and stick to it.
Mine is Musings from Mandy Eve-Barnett – to distinguish each newsletter I add the month and a title.
Here is a list of possible content you can include: (it is by no means conclusive though).
Personal anecdotes and photos of your everyday life. You can include your writing space.
Behind the scenes peeks – what you are currently writing, ideas formulating etc.
Exclusive content like a cover reveal or a sneak peek at your next title
Launch dates of your new book
Events you are attending (due to COVID19 these will be virtual of course)
Your writing process
Request feedback on a current manuscript/project
Interviews you have participated in with links
Spotlights/interviews of guest authors
What you are reading
Your book reviews
The goal of any newsletter is to promote, so make sure to include:
Your author bio Links to your blog, social media sites and any interviews and your book sale sites
Tip: Even unpublished authors can create an author newsletter. The sooner you start to grow your subscription list, the bigger your platform will be when you have something to sell.
I started to write when I was 21 years old. I had completed my Associates Degree in Creative Writing then decided to put myself out there as a screenwriter.
2. Is poetry a self expression for you?
It is more than self expression. Its me finding the seedling that sprouted the roots of my emotions that run at high velocity. Once the ecstasy, dark or light, of my anxiety passes, I write a poem. Almost as if I took off the anvil that kept me in the depths of the salty water of an ocean, rose up for air, then anchored my darkness in the ocean while I make it to shore.
5. Can you tell us a little bit about the characters in the book?
Boone is a sarcastic, goofy, playful kid, who has a longer path to growing than his best friend Jacque. A foster child taken in by a rich snobby British family. He is articulate, polite, honest, an avid reader, can monkey his way from tree to tree, and loves to solve mysteries. Shammy, Boone’s love interest, is wonderfully weird, blunt, sweet, un-apologetically herself, loving and caring. Flint is a high functioning autistic boy who depends on Shammy and loves his mom.
6. How did you come up with the idea of the story?
When I was a screenwriter, I always wanted to write a series. I didn’t know what medium or what it would be about, but I knew certain things would remain the same. It’s like Stephen King once said: Good ideas stick around.
I wanted to write something that doesn’t involve much technology. I feel that if it is too modern, it creates too much convenience. A gripping story requires characters to rely on their wit and what is at their disposal. When your back is against the wall, you better know how to fight like hell. This series is about that. Testing the human spirit.
7. What is the theme of the book – the message you want to convey to your readers?
That we don’t need peers and parents to teach us everything. Sometimes the good and bad that happens in life, is what helps us grow. Test us on what we are able or not able, willing or not willing, too afraid or not at all to try. But I don’t want my readers thinking they don’t need guidance. We all need it. Asking for help is a sign of strength, not weakness. But who we get help from isn’t always who we expect or hope it will be.
8. Is this a standalone book or will there be a sequel(s)?
As mentioned earlier, this is a series. I’m not sure how many volumes. I go by how the characters grow. If they have gone where they need to go, and completed their life’s arc, then I’ve done my job. This is my third book of four. First two were unpublished by me because amazon has strict rules about using only one name for the author by line. It is Urban fantasy.
Volume 2 of Boone and Jacque will be available in October 2020. Subtitle is The Brothers’ Odyssey. Follow A.G. on his social media pages and message him for teasers.
With the restrictions on events and social gatherings, it is difficult to launch a new book in the traditional way. However, there are ways to promote your newest novel.
Make sure to announce the book title, it’s genre and date of publication and issue date on online sites. This can be through subscriber emails, on social media or local newspaper editorials. Or a combination of all three!
A great way to get your new novel out is a virtual book tour. You can utilize your social media platform and post dates you will be answering questions about the book. There are many options to choose from: Instagram Chat, Facebook chat, Zoom or your own YouTube channel.
If you have fellow authors willing to post your book announcement on their blogs that would be great too.
Offer blog subscribers and/or local book clubs a virtual book reading with a Q&A session afterwards.
Depending on your book’s genre (children/YA) you can create an interactive activity based on your narrative theme.
If you have a local bookstore – offer to have several signed copies available in store.
Be creative and think outside the box! What can you utilize from the story to showcase the book?
Have you launched a new book during COVID19 – how did you do it?
My own steampunk novel, The Commodore’s Gift is set for release 26th September, so I am planning a virtual launch. I have already shared steampunk images on my social media and a few teasers. I even created a steampunk bird, which was a lot of fun. Not sure if I keep him or include him in a gift basket. We will see. Of course there will be a book cover reveal as well.
Now I have to create the six week pre-launch campaign.
I have submitted five submissions for an anthology to be released in the fall. It is a second volume to be published by The Writers Foundation of Strathcona County. This second book is also full of prompts to inspire our creativity. Each prompt has a few responses from other writers to give the reader an idea of the variety of stories and poems that can be inspired by the same picture prompt. It is a great exercise book for writers of any skill level.
I did submit a drawing for the first book (see here) and have created another for the second book. Drawing and painting were my first creative outlet, so to practice again on the odd occasion is enjoyable.
After sending my illustration, I began to think of images, I have commissioned for my children’s and YA books. Each has been tailored made for that particular age group and style, I envisaged for my children’s and YA books. I am lucky to have access for several artists, who use different mediums.
Then I thought, why is it adult novels are so rarely illustrated? I recently interviewed Ann Charles, who has beautiful illustrations for her novels drawn by her brother. I feel they enhance the stories as does Ann.
So what is the main pitfall for including illustrations? You may have guessed it – money! The bottom line is printing drawings involves more ink thus more expense. So are there any illustrated adult novels out there?
I managed to find these links – so the answer is yes.
I enjoy the puzzle-like challenge that comes with writing a mystery. My stories are actually more character-driven than plot-driven, though, so as much as I enjoy the challenge of writing a mystery, I also have fun exploring character growth on the page.
Is it a genre you enjoy reading as well?
Actually, I don’t read mysteries as much as I do other genres, such as westerns, supernatural suspense, and romance. That’s probably why my books are actually more mixed genre than straight mysteries. I like to include humor, supernatural elements, romance, suspense, and adventure on the page along with the mystery plot.
What sparked your first book idea?
I was unhappy with the endings in several books I’d recently read and decided I wanted to try my hand at writing different endings that satisfied me more. This idea grew into me creating the story from start to end, which then blossomed into writing full-length novels. Novels soon changed into long-running series, and now I have five different series I juggle.
Do you prefer writing series or stand-a-lone novels?
I like writing series because I enjoy developing characters. It’s more fulfilling to develop these characters over a long-running series than trying to fit it all into one story. My character arcs span the whole series, allowing them to grow and change with every book.
Does your background and location help you capture a setting for your characters/settings? Or is it just imagination?
I believe my background and the places I’ve lived/visited play a role in capturing a setting, but my imagination takes ideas to the next level. I have a series set here in Arizona where I live (Jackrabbit Junction Mystery series), and I have spent many summers and holidays in the Deadwood, South Dakota area because my mom moved there when I was in seventh grade. While my Dig Site series takes place in the Yucatan (an area of Mexico which I have not visited yet), that series plays on my dream of being an archaeologist, allowing me to explore that field without actually living down there under the trees.
What benefit do you feel comes with the illustrations? Why did you choose that format?
My brother is my illustrator, so I enjoy including his art in my stories. I think illustrations help bring the story to life even more for readers. In addition, these illustrations add to my Ann Charles author brand and help set my stories apart from others. Not many adult fiction novels have illustrations in them these days.
Is Violet “Spooky” Parker based on someone real or a combination of characters?
Violet is a mixture of my imagination and my sense of humor. She isn’t based on anyone I know. Her character became clear to me after some time spent imagining her life and struggles as I worked on the setup for the first Deadwood novel, Nearly Departed in Deadwood.
Did you plan your mystery/ humor/ romance subplot plot lines, or did it evolve as your crafted the stories?
I knew from the start of the Deadwood and Jackrabbit Junction Mystery series that I was going to write mixed genre stories with mystery as the main plot. I’ve always enjoyed funny romance stories and had worked for years on strengthening that part of my storytelling, studying humor and romance in books and practicing my ability to mix them together on the page. My favorite movies are mixed genre with these elements, so it’s not a surprise that these are the stories that come out on the page for me.
Was it a conscious decision to become an author?
Not really. I’ve always enjoyed reading books, but writing was not on my radar until my senior year in high school. Even then, though, I really didn’t plan on becoming an author and spent years in college studying Spanish and daydreaming of other careers. In the end, I took so many English classes in college that I figured I might as well minor in creative writing and see where this urge to tell stories led me.
Do you feel self-publishing has benefited you more than other options?
Self-publishing has allowed me to explore story lines without an outside influence, as in a marketing department that might have forced me to write what was hot in the “market” at the time. Also, I have learned so much about marketing and promotion because I’ve been in charge of building my career. I did not set out to be an entrepreneur, but I enjoy most of the aspects of running my own business and plan to continue on this path for as long as I can.
Which character do you enjoy writing the most & why?
That’s a tough question—I don’t think I have a single favorite. I enjoy switching between my different series and exploring different characters and their adventures. Violet Parker is fun because I get to dabble in the supernatural with her and she makes me laugh often. The Morgan sisters from my Jackrabbit Junction series are a blast and are always getting into mix-ups with the law. They allow me to explore sisterhood and have fun in the Arizona desert. In my Dig Site series, I enjoy playing archaeologist, and in the Deadwood Undertaker series that I write with my husband, Sam Lucky, I get to write westerns, which is something I have wanted to do for years but was apprehensive about all of the research it would take to make sure the historical elements were accurate. In the end, I like switching between each series and exploring life with different characters.
Have any of your manuscripts gone in a vastly different direction to what you thought they would?
I often vary from my original plot line ideas that I come up with before starting. These initial plot lines I put together just let me know that I have a story possibility and give me the confidence to go forth and dive into a story. I’m not very good at detailed planning when it comes to books and tend to give my brain the room to come up with new ideas to explore along the way.
How can readers find you? What social media site links can you share?
Is there anything you would like to share with your readers?
My books are meant to give you a fun escape. I try to teach a little history along the way, but mainly I want to provide fictional places that will make you smile or laugh as well as wince now and then. Also, all but my AC Silly Circus series having crossover characters, which my readers tend to enjoy. It’s always fun to come across a Deadwood series character in my Jackrabbit Junction books, and vice versa. I have a list of my books in series reading order as well as an overall list of all of my books in timeline order on my website (under the Books section) so that you can choose in what order you’d like to read them.
Ann Charles Bio:
USA Today Bestselling author, Ann Charles, writes spicy mysteries full of comedy, adventure, suspense, romance, and paranormal mayhem. Ann has a B.A. in English with an emphasis on creative writing from the University of Washington and is a member of Sisters in Crime and Western Writers of America. When she’s not dabbling in fiction, she’s arm wrestling with her two kids, attempting to seduce her husband, and arguing with her sassy cats.